Food Safety and Standards Authority of India vide circular dated 2nd February, 2024 has issued clarification to food business operators regarding usage of the term “ORS” along with brand names. FBOs may use the word “ORS along with other prefix or suffix” as a whole.
All such FBOs shall provide prominent declaration on their Front-of-Pack that ‘The product is NOT a ORS formula as recommended by WHO’, or any similar meaning phrases without changing the intent to avoid any confusion or misleading the consumers. The font size of the above disclaimer shall not be less than 1.5 mm for principal display panel up to 100 Sq. cm, not less than 2 mm for principal display panel between 100-200 Sq. cm and not less than 3 mm in case of principal display panel above 200 Sq. cm.
FBOs shall clearly state the disclaimer on the front of pack of the product i.e. “This is only a brand name or trademark, or fancy name and does not represent its true nature; (relevant one may be chosen as applicable)” in specified font size.
